22 Şubat 2010

Impressions of Istanbul by SunExpress

 
 
It is simply impossible for such a city not to impress artists and people. From literature to plastic arts, from music to stage performances, Istanbul has always been an inspiration to artists. SunExpress is among the lucky companies to have its great Istanbul experience. 

SunExpress is flying from Istanbul Sabiha Gökcen base since April 2008 and already charmed with this magnificent city. The “Paint Book” aircraft is a very special project, a way of contributing to the promotion of this city.

The unique livery design is a simple, uncomplicated yet quite diverse and strong visualization of Istanbul. The different images on the aircraft are the individual drawings of the Turkish and German artists after being asked their impressions of Istanbul.

Impressions of Istanbul by SunExpress” as we wrote on top of our aircraft, is a testament to Istanbul’s impact on plastic arts. Istanbul aircraft will be in Istanbul SAW on the 26th of February and serve domestic and European destinations for the next 5 years.

14 Ocak 2010

Top 10 Business Ideas for 2010

According to Springwise, below smart ideas covered in 2009 will provide entrepreneurs with plenty of opportunities in 2010. 

2, 8, and 9 are my favorites on this list. For a full review of each idea, please follow this link;  TOP10.

What are your favorites? 



1. Small-scale food production using membership models 
2. Low impact advertising
3. Health tracking devices
4. Sample stores, cafes & vending machines
5. Discreet rooftop solar panels and wind turbines
6. Rotating retail at airports and in malls
7. Remote farming for consumers
8. Connecting creative consumers with local fabricators
9. Paying consumers to promote products they use and love
10. Single-use toilet bag turns human waste into fertilizer 


13 Ocak 2010

Cenk Uygur Sets Out to Take Down Traditional TV

Check this out! (but don't panic, it is from Dec'09) A young Turk, Cenk Uygur, and his rebel band are out to take down traditional television, with a hand from YouTube, satellite radio, and 500,000 fans. 

For a full story, visit FastCompany... here is the link! You may check his blog as well for the latest views and comments... Enjoy it!

11 Ocak 2010

Corporate Design & Marketing for New Setups

They promote the system by "With FreshlyBranded, you can access millions of professional and amateur designers, writers, and marketers from all of the world. All for as little as $99" slogan. Looks like gray as their logo on the right... however, when you dig their site and read about how it works section, you get the idea. If you are a new setup or family company looking for a nice design and some ideas to do marketing, have a visit to FreshlyBranded.

09 Ocak 2010

Tryvertising 2009










I have mentioned it in 2006 and wrote as "It is a new concept in marketing, and I wonder where it will end up?" (At that time, the blog was in Turkish!) http://borgadincler.blogspot.com/2006/03/tryvertising.html

01 Ekim 2009

49€'ya Avrupa...

İster iş için gidiyor olun isterseniz 29 Ekim veya Kurban Bayramı için ne yapsak diye düşünüyor olun... işte fırsat; http://www.sunexpress.com/

23 Eylül 2009

Ideas from Springwise.Com

One of the world’s leading source of new business ideas, powered by a network of 8000+ spotters, Springwise .com is an address that I regularly visit and look for ideas that I can feed myself and understand how the other think and create. Try it... it is enjoyable! 
 
As I am currently working for SunExpress, I check the Tourism & Travel section with a different perspective. 2008’s top 10 Travel & Tourism ideas were announced on 24 December 2008. However, only a few of them were impressed me. This year, I think there are some more bright ideas in this section.

Here are the ones which I liked so far; 
and my favorite one so far is; 
- Hand Sketched Maps featuring drawing and local advice. A la Carte Maps are designed to combine guidebook, tourist map, and original art in one which presents an array of each city’s best-kept insider tips on a beautiful, 70-by-42-cm, hand-drawn map. This is perfectly fitting to my travel blog Yol Gidenindir!’s approach. 
 
When we look at marketing overall, I have two to share; - As many of you heard about it, “The Best Job in the World” is a success. - Concept Feedback is an interesting tool to get early feedback from the community about your upcoming campaign, website, or any communication. Let’s keep spotting!… and review in December 2009.